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食品包装设计的两大设计要素

Packaging colour collocation: in many commodity packaging design, none is not to be the most efficient, eye-catching and pleasing to the eye to attract consumer attention. Rich color to convey different kinds of interest, showing the quality of the different style and decorative charm.

Packaging design, packaging design on the appearance, consumers will consider two aspects with the product, from the consumers, the market now begin to convenient for packing design, such as carrying convenient, enabling convenient, etc.

因此,软包装设计以及多样化尺寸设计成为目前包装设计主流趋势之一。而从产品考虑,包装外形设计一般都会从原材料来源、产品功能等方面的特点出发。

Therefore, flexible packaging design, and diverse size design become the trend of packaging design. And from the product, packaging design generally from raw material source, according to the characteristics of product function, etc.

比如,现在获得巨大成功的农夫山泉天然矿泉水瓶的设计,线条流畅的瓶身灵感就源自下落的水滴。

Now hugely successful nongfu spring, for example, the design of natural mineral water bottles, smooth lines of bottle inspiration derives from falling water droplets.